Posts Tagged ‘SEO’

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SEO for Bing: Should We Be Preparing for New Algorithms?

Friday, May 22nd, 2009

So guess what – Microsoft is making another run at the search engine industry with its latest product called Bing.

Bing – as in “Bing, and decide”.

Microsoft wants us to make sure that we aren’t confusing Bing with a regular old search engine. No, Bing is a decision engine, says Microsoft.

So where does that leave SEO with Bing? Google is famous for implementing algorithm changes that affect search engine placements – are we going to have to scramble to keep up with this new decision engine?

Yes and no.

MSN and Live Search certainly have an impact in the search engine industry, but not a huge one. Google is the clear king, and even Yahoo currently holds a large edge over Microsoft.

Microsoft has been attempting to buy Yahoo, or at least a part of it, for a while now. They made an offer of $31/share over a year ago, which CEO Jerry Yang turned down.

Yang is now gone as CEO and some of the shareholders of Yahoo (particularly Carl Icahn) are looking at their current $15/share and wondering what could have been. Icahn did end his proxy fight with Yahoo and he is now a member of the board, but it must smart a little bit knowing how much market value has vanished.

Around the same, in August 2008, Microsoft acquired the semantic search engine provider Powerset. They had a technology that attempted to understand the full meaning of the phrases people were typing into the search query.

There has been a lot of speculation that Microsoft is using Bing as a re-branding effort for its Live Search. Microsoft desperately wants and needs to sink its teeth into Google’s market share, but is simply re-branding their search engine going to do the trick?

Well now that Bing is live and we’ve had a chance to play with the new “decision engine”, I think it’s safe to say Google’s market share is probably secure.

Bing has a fun new name, a sleek-looking front page and it appears to index sites at a pretty rapid rate. It can’t hurt to pay attention to what works on Bing and what doesn’t – but don’t sacrifice your ranks on Google and Yahoo for it.

We already know that not all sites rank equally across the various search engines. Bing could turn out to be the next big search engine that we need to focus on as SEOs.

Or…

Microsoft hasn’t gotten where it is by always playing catch-up. When they see something they like, they find a way to buy it, or they do you one-better.

A re-branded Live Search is really going to have to kick up the WOW-factor to gain any market share against Google and Yahoo.

Perhaps one of these two things could be happening here.

I suspect Microsoft would still like to make Yahoo’s search engine its own. Yahoo is the only real competitor to Google, and even that is a stretch to say.

Nonetheless, attaining Yahoo’s 20-ish percent of the search engine market would help Microsoft quickly make up some ground.

Will Yahoo sell?

They very well might if they think Microsoft is coming out with something bigger and better. Why not lock in some financial gains while you can than risk losing market share to the new up and comer?

Maybe they won’t. Cuil was supposed to be the big, bad Google killer and they have flopped. But Cuil isn’t Microsoft and they don’t have the deep pockets the Redmond-based company does.

When Microsoft starts making moves like this with Bing, they may push Yahoo back into negotiations.

Granted, Microsoft isn’t about to admit this could be their plan. Admitting they were still interested in Yahoo, or even parts of Yahoo, would only drive the share price up and end up costing Microsoft more for the purchase.

On the other hand, by feigning a brand new, revitalized decision engine like Bing, Microsoft may knock Yahoo down a peg and force it into selling.

Globally, Yahoo has some 70 partnerships with mobile companies, making it the “default” search engine for roughly 850 million cell phone users. That alone would make a tasty treat for Microsoft to swallow.

Or perhaps Microsoft is looking beyond a mere search engine and it wants to one-up Google.

There’s no doubt about the future role and importance cloud computing will play in business and personal use.

Google has done quite well with its software as a service (SaaS); implementing Google Talk, Google Docs etc on its iGoogle.

Maybe Microsoft is looking for a way to move its next-generation operating system into cyberspace and Bing is simply the first step.

If Microsoft wants to create a full-blown virtual OS, complete with a built-in semantic search, a wiki, a photo/file management system, a voice and video communication system etc, they probably would enjoy some real success against Google. This is purely speculation on my part.

For now we’ll just have to make due with poking around the new Bing decision engine and tinker with our SEO efforts to see what works.

By: Zack S.

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Posted in Blog Posts | 6 Comments »

Google’s Search Engine Changes and Your SEO

Wednesday, May 13th, 2009

Yesterday Google held its second Searchology event where Google masterminds share what they’ve been up to, how they’ve updated their search capabilities and their newest features. Bloggers and insiders have been talking about some of the new features for a couple of days now, but today we can all explore the latest and greatest.

On its search results page, Google has added a ‘show options’ button that will lead you some interesting, and potentially helpful search result filters.

Apart from choices that have been standard for a while (video results), you can now view your search query for forum results as well as in reviews. This is great, particularly for a nice search query since you can now quickly narrow down what the online community is talking about and respond in kind.

If you choose to search by review, Google will analyze comments made on sites and will highlight and return those it feels are interesting and related to your query.

You can also filter the search results down by the last 24 hours, the past week, and the past year. You can limit the search results to only the most recent content, and it will help you follow the trending topics – similar to Twitter’s trending topics.

Included is also an option for related searches. Google has long provided users with suggestions to other search results, based on the original query, but this is much more clear and easier to follow. As you can see in the example picture, this may give you some ideas for further SEO. Google is quite good at picking out related key terms, so the related search results might help point you in another direction.

Google includes a Timeline search result option where you can break the search results down by a chunk of time. The default setting is from 1960 – present, but you are able to search other dates. By winnowing down the timeline bit by bit, I was able to look at just the results from April, 2009.

The last major addition to Google’s repertoire from a search options stand point is the Google Wonder Wheel. This remarkable little search tool is very similar to those spider-web brainstorming designs your middle school English teacher made you use. In the center is your initial search query, and then spread around it are the related search results. Clicking on one of the bubbles will branch your search out, and then you’ll see Google’s take on the related search results for the new term.

You can click related words repeatedly and ultimately end up very far from where you started. In just six clicks, I went from SEO to “religious tax exempt”. Not to worry though, as Google keeps track of your previous bubbles and you can quickly jump back to the beginning.

So what to make of all this?

Obviously Google has gone all out here and make some large – and helpful changes. How can this help or hinder the SEO effort?

I feel like we can effectively use the related search results and the Wonder Wheel to pursue SEO key words that are a few steps away from the words we’re using. This will probably help the overall SEO effort. Going back to my example on the Wonder Wheel: SEO led to SEO Career which led to SEO Consultant which led to Corporate Reputation Management.

Corporate reputation management may very well be a key word we’d like to target in the future, and it may not have come to mind with our brainstorming sessions. You can do the same with your industry. For example, let’s say you sell solar roofing panels, and you’re interested in finding some alternative key phrases to target. A couple of clicks later, and I’m at “sunpower inverter”. That may be a route worth looking into!

Much of the impact these changes will bring will be to the social media universe. Now that it’s easy to search for the most recent information on a topic, we need to make sure we stay on top of our topics. Make sure you’re using Twitter on a daily basis and sharing information, blog posts and articles about the industry you work in.

Create accounts on some social news sites like Digg and StumbleUpon. You can even profit for free online with these sites if you want to apply yourself!

Google will be giving much more attention to fresh, up to date content, it looks like. Be sure that’s what you’re offering! Stay on top of your game, and you’ll stay on top of the search engines!

By: Zack S.

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Taking Advantage of Twitter to Boost SEO

Thursday, May 7th, 2009

By now, if you aren’t already on the social networking Web site Twitter, you’ve no doubt heard about it. Twitter has been making headlines almost from the moment it appeared in 2006.

Twitter’s number of visitors has surged 131 percent in the U.S. last month, with 5 million new users joining the site in March. Considering how popular Twitter is worldwide, the number of user is expected to grow exponentially. This post on TechCrunch forecasts 50 million global Twitter users by the summer, 2009.

So what does all this mean to you, the business owner? It means that if you aren’t already taking advantage of this real-time communication tool, you need to lock in your user name! The last thing you want to happen is for someone to register your company name and camp out on what should be your account.

The Twitter platform already has a built-in search engine for you to quickly find what people are saying about your company (if anything!) or your industry. Many major companies like Southwest and CNN are already active on Twitter and have been able to communicate with their audiences constructively and efficiently. Wouldn’t it be nice to know what the people you’re trying to work with are saying about your business?!

But what does this mean for search engine optimization? Well here in Las Vegas, USASEOPros uses Twitter on a daily basis to glean information about the SEO industry, keep tabs on communications regarding the company, and responding in kind. Twitter serves as a wonderfully efficient platform to “keep our ears to the ground”. If you’re interested, you can follow our Twitter account online.

For the average business user, merely creating a Twitter account and giving the occasional update will help boost your online exposure. Our Twitter profile is currently ranked on the first page for Google for various keywords related to our business and company name. We’re frequently adding to our following/followers lists, and we make efforts every day to tweet about industry-related articles and blog posts. Twitter also adds a meta description to your user profile, so it will increase your visibility on the search engines with some personal branding.

Links are a very important part of SEO. The more (legitimate) sites you have linking back to your home page, the more relevant search engines like Google deem you to be. Having a Twitter account that links back to your Web site is a great way to get started. Even better, you can tweet about posts and content you have on your site, and provide links back to the content. If you’re doing a good enough job, you’ll have people actually help you by re-tweeting your links!

Interaction also has an impact with SEO. Sites like Google, Yahoo and MSN take into account how fluid your website is. It’s helpful to have fresh content on the site frequently. Placing a link on your Web site with your Twitter feed will keep your site up to date and let visitors know of another avenue to contact you.

It’s also possible to use Twitter to spot trends on popular topics that you can potentially glean some exposure from. If you operate a solar panel business, attaching your name to the CNN/Ashton Kutcher race probably wouldn’t have helped you much. But if CNN publishes an article about the positive effects of home solar panel installation and the Twitter universe is discussing it, it might not hurt to chime in with your own personal knowledge.

Most importantly, Twitter can be a tool to help you learn. You’ll come across interesting blog posts, new articles and commentary within your industry that you may not even be aware of! Twitter is a place of discovery and community. As you share your knowledge, you’ll be simultaneously increasing the amount of exposure your business getting and improving your SEO.

By: Zack S.

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The Power of the Press Release for Search Engine Optimization

Monday, May 4th, 2009

In the days of old, press releases were written by powerful PR professionals in high-rise offices and then submitted directly to journalists for major newspapers. The goal was (and still is) for a major news source like the New York Times to pick up the story and print it for their millions of readers.

The internet has changed the press release landscape, though many of the same rules still apply. Press releases should still be written in proper AP style, with correct grammar and punctuation. The casual writing style of most blogs should be avoided, since many news sources quickly dismiss unprofessional press releases. What has changed is that press releases are no longer limited to the realm of big business PR…virtually anyone can do it! That being said, you must play by the rules if you want to be successful.

Each press release should have value to it. Everyone wants the opportunity to tout themselves or their company, but simply promoting for promotion’s sake isn’t effective. Online press release distributors are much more relaxed with these rules (some are stricter), so you may be able to get away with more than the Times would publish. Nevertheless, it’s important to stick with newsworthy events. Think: product launches, new hires, new services, company-sponsored events, annual reports etc.

A well written press release may not land on page 1 of the New York Times, but page 1 of Google and Yahoo can be just as exciting and lucrative.

When writing a press release, keep in mind some simple search engine optimization tactics. Use an eye-catching headline that includes one of the key words you’d like to be found for. For this blog post, I wanted “press release” and “search engine optimization” included.

An effective press release can vary a bit in length, but you should aim for 3-5 paragraphs, and most certainly fewer than 500 words. Write in clear, concise language, and be sure to include your company name and the industry you work in. If you’re releasing a new product or service, include details like when the product/service will be available and the locations they can be found.

“(Company) is pleased to announce the release of its latest (product). Available in most major electronic stores on May 15, the new (product) is expected to improve (whatever it does).”

Always, always include a company profile at the end of the press release. In it you should describe the company, how long it has been around, the business it operates, location(s) or base of operations, etc. Also include a way for readers to contact you, like a phone number or email address. Some people choose to include their Web address here too.

Once you’ve written your press release, you’re going to want to go back over it with a fine tooth comb. Cut out excess words and fluff sentences. The idea is that a news source will contact you and ask questions for more information. I’ve heard that some writers will cut out 40-50% of their writing when they edit their press releases! If you include a bunch of sales text and self-promoting sentences, your writing will be dismissed very quickly.

Next you’ll need to submit your press release to a variety of news sources and distribution sites. It doesn’t hurt to submit your story to your local newspapers and TV stations – especially if your announcement is locally focused. I also recommend a number of free online press release sites including 24-7 PressRelease, 1888PressRelease, PR.com, and many more. Premium pay-sites include Prweb.com.

When USA SEO Pros submits a press release, we usually do so to nearly 40 distribution centers. This improves the likelihood of publication (not every site will publish every press release) and will increase the sheer volume of sites that will have your information about your company!

Search engines love press releases from reputable sites because they recognize the fresh, dynamic content. Stale is the last thing you want for SEO, and a press release is a great way to remind the world that your company exists and that you’re doing some exciting things.

USASEOPros offers press release writing and distribution services to our clients and many have taken advantage of it. We take the time to research your company and your industry, and then we craft a concise, well written press release that will dramatically improve your search engine ranking position!

Any amount of quality, professional content that provides relevant information to the reader will always perform well for SEO. A press release is a fantastic way to get started! If you have any questions or would like more information about press release distribution, submit your inquiries to press@usaseopros.com.

By: Zack S.

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Search Engine Traffic Can Help with Good Morning America Suggestion

Friday, May 1st, 2009

On this beautiful May 1, 2009 – one that is seeing protests around the globe about the on-going financial crisis - ABC News had a financial expert on their Good Morning America Show to discuss several ways we can all put a little more jingle in our pockets.

Now none of these are going to let you retire early…but they may help ease the pain of this current economic downturn.

Melody Hobson, the chair of the board of trustees at Ariel Investments suggests affiliate links on your personal website as a way to earn a little income on the side. She said that rather than becoming a human billboard, a great idea is to turn parts of our Web sites into a billboard. Businesses can profit from this as well!

She cautions against using too many affiliate links, but her example of Amazon Books estimates an individual can earn between $50 and $160 per package.

So what’s the catch? Well the catch is having the Web traffic to your site to actually convert affiliate sales. Just having your family and friends, or a small number of customers visit your site without clicking through and buying a book won’t bring in the cash. For that you’re going to need exposure, but where to get it?

Well one way you can get great online exposure is from a little SEO, or search engine optimization.

What that means is improving how your website appears in a search engine result for a given search term.

Your website and business can be about anything – parenting, knitting, exotic golf courses! But if you spend a little time working on improving how a search engine indexes your Web site, you can see a real growth in online traffic and potentially some incredible financial results from affiliate links!

USA SEO Pros is a full-service SEO company and if you’re interested in learning more about SEO or our services, please visit usaseopros.com. Whether you’re a business or just someone looking to pad your pockets a bit, we can help. You can also find us on Twitter: @realusaseopros

By: Zack S.

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Google Pathways: Following Google’s Beaten Path on SERPs

Friday, May 1st, 2009

The other day it was brought to my attention that Google queries for certain keywords will give you some strange, “organic” results.

I haven’t been able to find any information about this particular problem, and I wondered if anyone else had run into the same thing.

In our SEO office, we have a sales team that runs through a great presentation online with potential clients. Part of the presentation includes examples of key words that our clients have ranked very well with.

As such, our sales team runs through the same Google queries multiple times a day while on the phone, talking the client through the search on the phone as well. It seems now that we are seeing a well-worn path through the Google search universe, and unrelated key words are turning up in the search results.

Try it for yourselves. Search for “Alabama metal roofing” on Google and see if you don’t get “see results for ‘financial statement software’” and “Also see ‘direct marketing leads’”. If you don’t – that’s great! But we’ve tested this on multiple computers on multiple IPs throughout the city and are finding the same results.

Before anyone asks, yes – we tried this both signed in AND out of our Google accounts.

Another pre-emptive: as far as I can tell, this isn’t Google’s mid-page See results that was first reported in 2005. At least with that, the suggested results were related search query. What we’re running into are completely unrelated search results being mixed.

You can find a video with a similar example here, but it’s still not quite what we seem to be dealing with. They included an update in 2007 to the original post with a link to “Google Difficult Words”, but I don’t think “direct marketing leads” qualifies as difficult.

This has moved beyond Google trying to guess what you meant with your search query or helping you understand a difficult word.

It seems that Google is trying to anticipate the user’s next move by giving its predicted results for the upcoming search. Our sales team has been going from “Alabama metal roofing” to “financial statement software” to “direct marketing leads” as examples for our clients.

So what’s the problem?

Well the problem is that this “pathway” is giving the end user some very non-organic search results. Just because you’re searching for Alabama metal roofing does not mean you’re interested in direct marketing leads. These are unrelated terms!

The same problem exists if you run a search for “direct marketing leads”. You’ll come across Google’s suggested results for “financial statement software”. Strangely, we haven’t had the problem with just a search for “financial statement software”.

We had a discussion about this in the office, and decided the most recent Google algorithm change turned the search engine in a large lawn of sorts. Each potential search query represented a point in the lawn, and if a certain pathway was taken frequently enough (like first searching “Alabama metal roofing” and then “financial statement software”), a pathway could be formed.

Search engine algorithms are essentially mathematical formulas designed to figure out what the end user is looking for, so it’s no stretch of the imagination that Google is now actively monitoring search patterns and attempting to offer up search results for a search that hasn’t even been performed yet. Hmm, pre-emptive, anticipatory actions based on things that haven’t happened yet…

Did anyone watch Tom Cruise in Minority Report? This doesn’t bode well…

By: Zack S.

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What Does Domain Aliasing do for SEO?

Thursday, April 30th, 2009

Perhaps there is a wealth of information out there on domain aliasing and the effects it has on SEO, but I sure couldn’t find it.

Domain aliasing is by no means a new trick. It’s been used for years as a way to direct Web traffic to particular sites on the same domain.

If you’re unfamiliar with the concept, I’ll be happy to briefly explain it.

It short, domain aliasing allows you to host a Web site on one domain, and then direct other domain names to the same site. For example, if you visited originalsite.com, but wanted to direct secondarysite.com to the same Web site, you could use domain aliasing.

This is possible through a very simple server configuration. Both domain names (originalsite.com and secondarysite.com) head to the exact same place on the server. The Name Alias (on your server) will point to your Name Server (where your Website is hosted). Consequently, whatever is in that HTML file will appear on both sites, rendering both exactly the same.

The question is what sort of impact, if any, this has on search engine optimization.

Here is where I ran into some problems with my research. There doesn’t seem to be much out there about actual domain aliasing and the effects on SEO. I found some interesting posts about a 301 redirect and SEO, but that’s not what I wanted to discuss. Perhaps the best article was posted here by Zen Zoomie.

Under a forum, I found an older post about domain aliasing and SEO, and the general consensus seems to be to stick with a 301 redirect.

Most of what I read about domain aliasing, domain mapping, and indexing seemed to say the duplicate content created by the alias site would harm a Web site’s results within organic searches.

Considering the goal of search engine optimization is to improve the SERP, I have concluded the best approach for this kind of work is a 301 redirect. This means a permanent change in where a URL will take you. When you type in secondarysite.com, your URL will actually change to originalsite.com, and that’s where the content will be.

Does this mean you won’t have two sites out there to be indexed by Google, Yahoo, MSN, etc. that includes your business information? Yes.

But that’s not a bad thing. Virtually all search engines frown on duplicate content. The best case scenario for sites with duplicate content is that one will rank and the other will not. It’s entirely possible both sites will suffer in SERPs.

To avoid a negative response to your search engine optimization efforts, I would strongly recommend a permanent 301 redirect for a secondary domain that points to the primary. Don’t let both domains suffer because you want to “juice” the search engines for a slightly higher rank.

By: Zack S.

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Having a Website without SEO is Like…

Tuesday, April 28th, 2009

…owning a brand new car but not having any tires. It might look great, but you aren’t going to go anywhere.

Search engine optimization leapt out of obscurity several years ago and it has raced to the forefront on the online marketing industry. Acronyms like PPC, PPA, and SEO are tossed around like rice at a wedding, but what does it all mean to the average business owner and their website?

Well what good is having a Web site if no one is seeing it? Just putting your business name on a Web site is no longer good enough to generate the kind of traffic you need to be successful.

You need to focus some attention on various online advertising methods, and this means acronyms: SEO, PPA and PPC.

In case you aren’t already aware of what they stand for, those are “search engine optimization”, “pay per action” and “pay per click”. Each represents a different approach to online marketing, although PPA and PPC are quite similar.

Any great marketing campaign should include a number of facets, and I’m certainly not discrediting PPA and PPC. You can run into problems with any type of advertising though, as you can read about cases of PPC fraud here if you’d like.

With that said, I turn my attention to SEO. Why? Well USA SEO Pros is a professional search engine optimization company, based in Las Vegas. I use SEO techniques on almost a daily basis, from my own personal blog at home to my personal Facebook and Twitter accounts. It’s remarkable how some choice key words and geographical targeting can boost my Twitter followers! Don’t believe me? Check out my Gmail trash. I’ve blurred out my information since it is my personal email, but every time I make an SEO post, I get another 5 or so followers…

So business owners, how can you make this work for you? Well, you can make a concerted effort to learn everything there is to know about search engine optimization. It takes a fair amount of time, and because the rules are constantly changing, it means you really have to keep up on it.

You can also opt to have your “web guy” do it. But I think you’ll quickly find that’s not the best result. Collyn Floyd has some choice words for that on the blog post titled 9 Common SEO Myths.

That leaves hiring a professional SEO company. Any form of advertising should be viewed as an investment in your business. Just imagine what a huge increase in traffic to your site can yield…more visitors…more sales!

Proper search engine optimization goes far beyond just a keyword or two on your site. You need to provide your visitors with quality content that engages the reader. Ideally you should maintain a blog and keep rotating content through your site throughout the year. Static sites are a thing of the past. Google, Yahoo and MSN respond much more favorably to Web sites that offer visitors a forum to discuss topics or a blog to respond to.

Research should be done into the right key words to be used on a site. For every industry, certain key words rank differently on various search engines. Some key words are exceedingly difficult to rank well due to the sheer number of sites that use it. Go to Google.com and type in “free money”. Last I checked there were 189 million sites listed.

The point is that you shouldn’t approach online marketing with a half-hearted effort. Consider how you would like your business to succeed and the web traffic you’ll need to get there. You wouldn’t try to drive without wheels on your car. Please don’t try to run a website without giving consideration to solid SEO techniques!

By: Zack S.

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Posted in Blog Posts | 2 Comments »

A No-Wait SEO Opportunity!

Wednesday, April 22nd, 2009

At our Las Vegas SEO office, we work with clients who are looking to get on the first page of search engine results naturally. When it comes to online marketing, you have plenty of options, including SEO opportunities, pay per click, pay per action, and “old-fashioned” banner space.

But like many things in life, these various types of advertising techniques are not equal. Each has its own strengths and weaknesses, and today I want to share a bit about an opportunity that we have available.

At USASEOPros we work with our clients generally for a six month SEO contract period. This means we do industry research, generate business specific keywords, write the content, build a website, submit the site and provide regular maintenance to the site for six months.

The goal is always to get our clients’ website a large amount of exposure and traffic by appearing on the first page of sites like Google, Yahoo and MSN Live. We have become quite efficient with our SEO practices and consequently we have “leftover” first page placements after a six month campaign is over.

A lot of our clients choose to renew their contracts, but some do not – whether it’s due to finances or other personal choices. Because we worked hard to achieve those first page placements, we are now offering new clients the opportunity to get on the first page of Google, Yahoo and MSN Live today! Here’s an example of an available first page Google placement.

By offering already-ranking keywords to businesses within the same industry, we can drastically cut down the wait time for your search engine optimization to kick in. Whereas it can sometimes take up to a month for the search engines to recognize and index a site – we’ve already accomplished that with these key phrases!

SEO Opportunity

I just received the latest numbers of available first page placements for the USA SEO Pros licensing program, and we’ve topped 2.5 million available placements!

This doesn’t mean we have 2.5 million keywords that are ranking that high – rather we aim to have our key words rank on the first page for every major search engine! For example, the key phrase “marriage agency in southern California” currently has 11 first page placements that are available! Here’s a shot of our first page placement on this keyword.

Of course we aren’t limited to just wedding companies. If you visit our licensing demonstration page at USASEOPros.com, you can see if we have SEO key words available in your industry.

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USA SEO Pros Reaches 4 Million Placements

Monday, April 20th, 2009

Las Vegas, NV, April 20, 2009 – Internet advertising firm USA SEO Pros set a new record today as it leapt past the 4 million first page placements mark and grew client placements at over 20 percent.

The online marketing and ad company, based in Las Vegas, works in the field of search engine optimization – an industry dominated by first page placement statistics. Today USASEOPros beat its own expectation by growing its overall placements by 10 percent while improving client first page placements 20 percent and breaking the 4 million mark. The total now stands at over 4.3 million top spots.

“I’m simply ecstatic with the results we’ve been able to achieve for our clients lately,” said Steve Howe, the operations manager for USA SEO Pros. “Google had made an algorithm change, and yet in the past 4 weeks we have grown the first page placements for our clients by 20 percent.”

Search engine sites like Google and Yahoo rely on complex mathematical formulas for indexing and ranking individual sites. When the formulas change, search engine optimization companies must change their own processes.

“Our development team has been working hard on our new SEO project called Septuro,” Howe said. “The system will allow us to keep pace with the search engines even better and should really benefit our clients. The race to 5 million has begun.”

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USA SEO Pros is a search engine optimization company and has been in business for over 6 years. With thousands of satisfied clients and team of highly skilled professionals, USA SEO Pros has continued to grow and expand its business. Based in Las Vegas, Nevada, the company has built itself into a leader in the online advertising and marketing field. USASEOPros.com currently holds over 4 million placements for its clients and uses its knowledge and expertise to continue to grow that number.

By: Zack S.

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